Inside the failure of Google+

Mashable’s great article about the failure of Google+:

By early 2014, less than three years after its big launch, the Google+ team had moved out of its coveted building to a spot on campus further from Page. Gundotra announced his departure from the company that April — in a Google+ post, of course — to pursue “a new journey.”


I always felt like Google+ checked all the boxes of what features a great social network should have with the exception of one: nobody used it. Unfortunately for Google, that’s kind of the most important one.

Ok, now what?

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